Although the National Development and Reform Commission has initiated anti-monopoly investigations into the domestic imported car industry, it has been a long time since several vehicles or parts companies have been punished. However, there are very few imported car companies that are truly “real†in overall price reduction. A Board,School Poster Board,A Frame Signs,Stand Up Advertising Board SUZHOU JH DISPLAY&EXHIBITION EQUIPMENT CO.,LTD , https://www.jh-popup.com
At the 17th Chengdu International Auto Show, which was held recently, Zhongxin.com Auto Channel visited several booths of high-end imported auto companies and found that some Jaguar Land Rover and Chrysler companies have lowered some relative “unpopularâ€. In addition to the price of the model, most of the imported automakers, including the three major luxury cars in Japan, have not adjusted the price of their mainstream models.
Chrysler/Jeep: Except for some high-end models, the price has not been adjusted. On August 6, the NDRC reported on the existence of a monopolistic behavior in Chrysler. Just the day before the announcement, Chrysler just announced the adjustment of the prices of its products and Accessories in the Chinese market. In the price reduction plan announced by Chrysler, only the price of the two most expensive Jeep vehicles has been adjusted, while the 3.0 or 3.6-displacement Grand Cherokee, Wrangler, Free Light, Guide, and Freelance are hot or main models. No adjustments were made. In addition, the news of Chrysler's car channel in the United States found that the price of Chrysler's Jeep models in China is 2-3 times higher than that of the US. The two models are no exception.
At the Chrysler booth of the Chengdu Motor Show, a staff member told reporters that Chrysler's current high-priced models, which Jeep had previously announced to cut prices, did not receive notices of price cuts on other models, and the prices of maintenance and accessories did not fall.
Jaguar Land Rover: Only "unpopular" models cut prices On July 25, Jaguar Land Rover China announced that it will adjust the price of its three models to respond to the anti-monopoly investigation conducted by the National Development and Reform Commission's price supervision and inspection and anti-monopoly bureau for the automotive industry. But the three models that lowered the price - Land Rover Range Rover Extended Edition 5.0 V8, Land Rover Range Rover Sport 5.0 V8, and Jaguar F-TYPE Convertible are all referred to as the lowest-selling "unpopular" models. Some people believe that Jaguar Land Rover’s price cut is only for the anti-monopoly investigation of the NDRC, but not for the purpose of price reduction.
At the 17th Chengdu International Auto Show, the reporter of Zhongxin.com Auto Channel and a person in charge of Jaguar Land Rover China Public Relations Department learned that Jaguar Land Rover has not adjusted the price of other models except for the above-mentioned high-priced models. Repair and accessory prices are also not covered.
Lexus: No domestic price cuts In the auto antitrust investigation initiated by the National Development and Reform Commission, Toyota's high-end brand Lexus became the first Japanese luxury car brand to announce price cuts after Audi, BMW and Jaguar Land Rover. Recently, Lexus announced that it will reduce the price of about 15,000 parts and components, with an average drop of 26%, in response to the NDRC's anti-monopoly investigation.
At this year's Chengdu Auto Show, a person in charge of the Lexus booth said that Lexus had not adjusted the price of the whole vehicle except for the price of the accessories previously announced. At the same time, the person in charge stressed that Lexus has always maintained a good quality reputation as one of the first Japanese luxury car brands to enter China. And unlike Acura and Infiniti, which have plans to produce in China, Lexus does not have a domestic plan, and there is not much room for price cuts.
Infiniti: In the near future, there is a price reduction plan as the earliest announced car manufacturer among Japanese luxury car brands. Infiniti has announced the launch of its localization project in 2012, and in 2013 it decided to start production at the Dongfeng Nissan Fuyang plant. Its first domestically produced model, the Q50L, The Chengdu Auto Show officially debuted and will be officially launched at the end of the year. In addition, Infiniti did not say whether it would reduce the cost of the entire vehicle or parts.
At the Infiniti booth at the Chengdu Motor Show, a staff member told the Chinanews.com car channel that Infiniti is currently relatively stable and has not received any price adjustment notice. The staff also revealed that in the next one or two months, Infiniti should make certain price adjustments, but the category and scope of price adjustments are still unclear.
Acura: There is no official price reduction for dealers. Compared with the other two Japanese luxury car companies, the market performance of Acura in recent years is not ideal. The decline in sales of Chinese distributors since 2012 and the continued decline in sales in the United States in the first seven months of this year have shown the difficult situation of this Japanese luxury car brand based on Honda.
At the Yangko booth of the Chengdu Motor Show this year, a person in charge of the sales department of Yingge China told the Zhongxin.com car channel that Yingge does not have plans to adjust the price of cars and parts. He said that the price range of Yangge's recent models entering China, such as the new MDX and RDX, is much lower than that of the old models. At the same time, most models also have discounts at dealerships. In addition, the “Zero Ratio†of Acura accessories is relatively low compared to other luxury car brands, including the other two Japanese luxury brands, so even if the price is not adjusted, it will not constitute a monopoly level.